Google to Introduce 8 Trust Indicators for Publishers to Add to News Stories by @MattGSouthern  [LINK]
Continuing its effort to guide searchers toward credible content, Google has announced plans to introduce eight new trust indicators.The post Google to Introduce 8 Trust Indicators for Publishers to Add to News Stories by @MattGSouthern appeared first on Search Engine Journal.... [Read More]
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11 Ways to Prove the Value of SEO to Your Boss by @DholakiyaPratik  [LINK]
Here are 11 tips on how you can prove the value of SEO value to management.The post 11 Ways to Prove the Value of SEO to Your Boss by @DholakiyaPratik appeared first on Search Engine Journal. [Read More]
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7 Powerful Content Secrets That Move People to Take Action by @vpkoshy  [LINK]
Learn what separates the pros from the beginners and discover the seven content secrets that prompt people to take action.The post 7 Powerful Content Secrets That Move People to Take Action by @vpkoshy appeared first on Search Engine Journal. [Read More]
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10 Big SEO Tips to Get More Sales on Black Friday by @krisjonescom  [LINK]
Learn 10 SEO strategies to augment your holiday marketing campaign and boost your Black Friday sales.The post 10 Big SEO Tips to Get More Sales on Black Friday by @krisjonescom appeared first on Search Engine Journal. [Read More]
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Clickbooth Advertisers Say Trust In The Network’s People & Platform Are Key Success Drivers  [LINK]
“There are only two things that matter to me. Does the traffic perform, and do I trust the people running the network? If the answer to those two questions is yes, then everything else follows.” – Cosmetics company CMO. Affiliate marketing is rapidly becoming recognized as an essential part of the solution-set for marketing departments. […] The post Clickbooth Advertisers ... [Read More]
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Your Cyber Week Last Minute Preparations  [LINK]
There are only 10 days left until the most anticipated shopping weekend of the season. According to Rakuten Marketing data, Cyber Monday was the highest online revenue-earning day for retailers during Cyber Week, outperforming Black Friday by 45 percent. Mobile accounted for 41 percent of retail site traffic, with peak mobile activity on Thanksgiving Day. […] The post Your Cyber Week Last M... [Read More]
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FTC Defense Lawyer Update: Solar Panel Lead Generation Telemarketers Settle FTC Charges  [LINK]
The lead generation industry continues to face aggressive scrutiny from the Federal Trade Commission. Last week, the FTC announced that two individuals and the business entities that they ran have settled a federal district court complaint brought by the Federal Trade Commission and litigated by the Department of Justice, that alleged they ran a telemarketing […] The post FTC Defense Lawyer... [Read More]
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Facebook Updates Events App With Restaurants, Bars, and More by @MattGSouthern  [LINK]
Facebook’s Events app has received a significant update, which comes with a rebranding and more opportunities to discover local highlights.The post Facebook Updates Events App With Restaurants, Bars, and More by @MattGSouthern appeared first on Search Engine Journal.... [Read More]
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Searching for the Perfect Attribution Model by @Wrodarczyk  [LINK]
Read on and learn how you can find the perfect attribution model for your business.The post Searching for the Perfect Attribution Model by @Wrodarczyk appeared first on Search Engine Journal. [Read More]
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How to Boost Your Success When Promoting an Infographic by @infobrandz  [LINK]
Here are some of the best strategies you need to know when promoting infographics.The post How to Boost Your Success When Promoting an Infographic by @infobrandz appeared first on Search Engine Journal. [Read More]
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Google to Give Publishers Dedicated Knowledge Panels in Search Results by @MattGSouthern  [LINK]
The Knowledge Panel fills the above-the-fold section of search results with information to help searchers learn more about a publication.The post Google to Give Publishers Dedicated Knowledge Panels in Search Results by @MattGSouthern appeared first on Search Engine Journal.... [Read More]
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Three Opportunities Affiliate Networks Provide Influencers  [LINK]
Three Opportunities Affiliate Networks Provide Influencers Influencer marketing has taken the affiliate marketing industry by storm over the last few years. On Google alone, there was a 325% increase in searches for influencer marketing from 2016 to 2017. The power of this channel is equally important – in a recent survey, 57% of US consumers […] The post Three Opportunities Affiliate... [Read More]
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83 Next-Level Link Building Ideas You Have to Try by @DholakiyaPratik  [LINK]
This list of 83 link building ideas should inspire you to give some new tactics to try.The post 83 Next-Level Link Building Ideas You Have to Try by @DholakiyaPratik appeared first on Search Engine Journal. [Read More]
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How to Avoid Common Paid Search Forecasting Pitfalls by @digital_future  [LINK]
Here are four tips on how you can avoid common paid search forecasting pitfalls.The post How to Avoid Common Paid Search Forecasting Pitfalls by @digital_future appeared first on Search Engine Journal. [Read More]
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Google Rolls Out a Fresh Look for Mobile Search Results by @MattGSouthern  [LINK]
Google has introduced a fresh look for mobile search results that more closely resembles the devices they’re being viewed on.The post Google Rolls Out a Fresh Look for Mobile Search Results by @MattGSouthern appeared first on Search Engine Journal.... [Read More]
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How to Get Buy-In for Affiliate Investment in 2018  [LINK]
From its humble beginning back in the 90s, the affiliate channel has experienced steady growth in terms of spend and impact. Last year, Forrester predicted that affiliate marketing spend would hit $4.5 billion by year’s end with other predictions that affiliate affects 14% of all e-commerce purchases in the US. As marketers start planning for […] The post How to Get Buy-In for Affilia... [Read More]
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Organic Search Market Share in Retail Dominated by Macy’s, Not Amazon, in Q3 2017 by @MattGSouthern  [LINK]
Heading into the 2017 holiday season Amazon is not leading in organic search market share in the retail sector.The post Organic Search Market Share in Retail Dominated by Macy’s, Not Amazon, in Q3 2017 by @MattGSouthern appeared first on Search Engine Journal.... [Read More]
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Mobidea: Specializing in Mobile Offers  [LINK]
Mobidea is a mobile affiliate network which has been at the forefront of affiliate marketing from the start. They’re driven by the desire to innovate,  and to always be ahead of the curve. Their mission is to negotiate the best mobile CPA offers with premium advertisers, set the standards for affiliate payments, and keep on providing personalized […] The post Mobidea: S... [Read More]
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Erin Cigich of Clickbooth: On Business Models, Holiday Planning and Data Management  [LINK]
If you were going to launch a business as a publisher today, what business model would you adopt to make money?  The affiliate marketing industry, like most technology based industries, is constantly evolving at lightning speed. The most successful publishers need a fluid business model that can readily embrace progressive change. While working to scale […] The post Erin Cigich of Clic... [Read More]
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Jackie Bates of LinkConnector: Riding or Missing the Q4 Wave  [LINK]
Put yourself in the position of a clothing or cosmetics advertiser CMO coming into the holiday season.  What are the main points of your plan for the next four months? By how much should your media budget increase? What kind of return should you expect? Riding—or missing—the Q4 wave has big implications. Last year, total […] The post Jackie Bates of LinkConnector: Riding or... [Read More]
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How to Create Consumer-Centric Content by @infobrandz  [LINK]
Creating content for your target audience is essential. Here's how to start creating consumer-centric content.The post How to Create Consumer-Centric Content by @infobrandz appeared first on Search Engine Journal. [Read More]
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7 Reasons Solo Bloggers Outperform Company Bloggers in Influence by @WebDevEtc  [LINK]
Here are seven reasons why solo bloggers outperform company bloggers when it comes to influence.The post 7 Reasons Solo Bloggers Outperform Company Bloggers in Influence by @WebDevEtc appeared first on Search Engine Journal. [Read More]
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Google Search Will No Longer Use Domains to Indicate Country Service by @MattGSouthern  [LINK]
Google search will no longer use country code top level domains to indicate where you’re searching from.The post Google Search Will No Longer Use Domains to Indicate Country Service by @MattGSouthern appeared first on Search Engine Journal.... [Read More]
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Google AdWords Introduces Ad Unit for In-Store Products by @MattGSouthern  [LINK]
Google has announced plans to introduce local display ads for highlighting in-store products and sales.The post Google AdWords Introduces Ad Unit for In-Store Products by @MattGSouthern appeared first on Search Engine Journal. [Read More]
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